Girls Aloud too Thin?

Members of the popular British girl band Girls Aloud have recently launched an advertising campaign to promote Sunsilk hair products.

Nothing unusual about that, except for the teeny tiny waists the girls are sporting in their teeny tiny, colourful skin-tight mini dresses.

The dresses nip their waists in to the extent they look unnaturally thin (and uncomfortably so).

Once again, skinny is being promoted as sexy and beautiful, and this may send the message to impressionable young girls that this is how they should look.

Many of them will see the adverts on television and wish to be more like Cheryl Cole, Nadine Coyle, Sarah Harding, Nicola Roberts and Kimberley Walsh.

The band members themselves may well be healthy and have normal eating habits, but they appear to have been made to look as thin as possible.

Needless to say, this campaign is not going to do anything to help remove the suggestion that thin is the cultural ideal, or to encourage all body shapes and sizes to be celebrated.

Sunsilk are sponsoring Girls Aloud on their forthcoming 2007 tour.